If you’ve been waiting for the perfect moment to buy or sell, you might want to rethink your strategy. The market doesn’t wait for anyone.
*Did you know new listings in Chicagoland have surged to 5,314 in January?*
That’s a significant jump from 4,539 last month. More homes are hitting the market, yet closed sales have dipped to 3,106 from 5,368. Buyers are being more selective, and sellers need to position themselves wisely. ###
*Is This a Good Time to Sell?*
Would it be ridiculous to consider that waiting longer could cost you? The average sales price is up to *$474,889*, and homes are taking longer to sell—**58 days on average** compared to 48 days last month. This means buyers are taking their time, and sellers must ensure their homes stand out. ###
*What Should Buyers Do?*
Inventory is creeping up (*1.50% change*), but demand is still strong. Homes are selling for *97.40% of the list price*, signaling that well-priced homes are moving. If you’re a buyer, this means more choices—but hesitation could mean missing out. ###
*Thoughts*
The market is shifting. Whether you’re buying or selling, the key is *strategy*. Waiting too long could mean losing leverage, but jumping in without the right game plan could also cost you.
*What’s your best move in this market? Let’s chat.*
No pressure, just a real talk about your goals. *Message me today.
*Summary*
*Chicagoland Market Update:*
– New listings surged to 5,314 in January (up from 4,539 last month).
– Closed sales dropped to 3,106 (down from 5,368).
– Buyers are more selective, and sellers need to adjust accordingly.
*Is it a Good Time to Sell?*
– Average sales price increased to $474,889.
– Homes taking longer to sell (58 days vs. 48 days last month).
– Sellers need to ensure their homes stand out.
*What Should Buyers Do?*
– Inventory up by 1.50%, but demand remains strong.
– Homes are selling at 97.40% of the list price, so well-priced homes are still moving.
– More options for buyers, but acting quickly is key.
*Final Thoughts:*
– Market is shifting—strategy is crucial for both buyers and sellers.
– Delaying could reduce leverage, but acting without a plan could be costly.
Want to talk about your next move?
About Gerardo Zavala, Realtor

There is a true passion for connecting people with real estate that makes me fall in love with my career over and over again. While my title says, REALTOR® I think I am much more than that. For example, I am present and actively listening to my client’s needs, on the spot when things are urgent, and by your side to say “congratulations.” Most of my clients will say that I am a connection away from support no matter the situation, day, or time. In my opinion, customer service, educating the client on progress and next steps, and overall satisfaction are my top priorities. How can I help you?